BSc (Hons) Business (Marketing)

public relations
BSc (Hons) Business (Public Relations)
May 26, 2017
business
BSc (Hons) Business
May 24, 2017

BSc (Hons) Business (Marketing)

marketing

Full Time

UK Price
£6 000per level

Blended Distance

Africa Eco-Space Price
US$4 000per level

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Duration 2 years, 3 Levels Accelerated
Entry Dates Multiple
Campus LCIBS London

Our BSc (Hons) Business (Marketing) teaches you to study marketing in-depth, underpinned by an understanding of Marketing Research, Integrated Marketing Communications, Branding and Brand Management, Customer Behaviour, Digital Marketing and Marketing Plans.

Through a broad range of projects, you can tailor the course to your specific career aspirations and interests. Throughout the modules you will have chance to develop your professional and practical skills. Whilst studying you will gain proficiencies in formal report writing, time and project management, professional presenting as well as team and individual works that encompass leadership and decision making.

Options and projects give you scope to tailor the course to your interests and career aspirations. We believe that every aspect of the course counts and will be added towards your final grade, taking the pressure and risk off final assessments, meaning that consistent hard work will give you stronger grades and a better platform from which to pursue your career.
BSc (Hons) Business (Marketing) Programme Structure - Level 4

Level 4
BSc (Hons) Business (Marketing) Pathway

Modules
Credit Points
Organisational Behaviour 15
Finance and Accounting 15
Marketing in Action 15
Human Resource Management 15
Personal Development Planning (Personal) 15
Simulation for Business Start-up 15
Market Research 15
Integrated marketing communications 15
Total level credits 120

Exit award CertHE 120 credits

BSc (Hons) Business (Marketing) Programme Structure - Level 5

Level 5
BSc (Hons) Business (Marketing) Pathway

Modules
Credit Points
Economics 15
Ethics, Corporate Social Responsibility and Reputation 15
Business Communications 15
Human Resource Management Learning & Development 15
Simulation for Business Development 15
Personal Development Planning (Professional) 15
Branding and brand management 15
Customer Behaviour 15
Total level credits 120

Exit award level 5 DipHE 240 Credits

BSc (Hons) Business (Marketing) Programme Structure - Level 6

Level 6
BSc (Hons) Business (Marketing) Pathway

Modules
Credit Points
Business Research Methods 15
Strategic Management 15
Dissertation 45
Personal and Professional Development (Employability) 15
Digital Marketing 15
Marketing Plans 15
Total level credits 120

Total programme credits

360

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